Non-Financial Measurement

For my Accounting class this semester, my project team performed a non-financial analysis of companies and related those measures to success. The project focused on other ways than profit and loss that consumers and stockholders view the company. The summary presentation can be found here.

The Game

We analyzed four dimensions, and each dimension was discussed with respect to a specific company. Their success in specific criteria were rated based on research into the company’s behaviors.

		Great Place to Work
		Ethics
		Environment
		Competition

My part of the project was to take the comparison dimensions and review Kimberly-Clark on all points relative to the reference company. In the presentation, we represented each criteria on a scale from 1 to 3 stars (3 being World Class and 1 being Average).

Win Condition

For me, the project was a win-win. I got to understand other companies and their journey toward world class status. I also researched Kimberly-Clark in a way I had not done before. I focused on the Sustainability report that is issued as a companion to the annual report (as required by the SEC). This document explains the vision for many areas of success that are tied to corporate values and “the right things to do”. Interestingly, the major efforts are in the areas of tissue manufacturing. I presume because that area is the oldest, it impacts the environment dramatically and it affects the most locations for Kimberly-Clark world-wide.

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